PERRspectives: CBS Misleads Small Businesses about Fiscal Cliff
"Among the very worst practices of American broadcast news is the "focus group of one." That is, reporters casually substitute the tale of a single person, company or community for actual analysis of a complex issue. And so it was Sunday, when CBS Evening News profiled Rod Hudson of Quicksilver Analytics to warn that small businesses face a potential triple whammy from the so-called "fiscal cliff." As it turns out, Hudson's firm isn't just wildly unrepresentative of the nation's six million small businesses, but is exempted from some of the federal provisions he protests."
